Introduction and objectives of the blog

LOokOut China is a place for fans of OOH (Out Of Home) medias, advertisers, agencies, students or curious about Beijing city who wish to know more about what's happening on the outdoor advertising scene in Beijing and share about it.

We will hopefully exchange views and tips about what's new in town, the new campaigns, the new formats, and thoughts about the OOH in general in China and abroad.

We won't limit ourselves to anything but we will see what articles, what kind of posts attract more than others and the blog will evolve accordingly.

Greetings

A special thanks to Peter Xu, Graphic Designer who helped me for the design of the blog header. Thank you so much for your time and ideas Peter.

Who I am?

My name is Timothee Semelin. I am the owner and exclusive writer of that blog ( for now). Been in Beijing since August 2004 to finish my studies, I am now working since 2009 for a leader in the OOH media in China and worldwide. My focus is on airport media when I work but I am also interested in all forms of OOH medias and this is why I open this blog, to share my passion and get in touch with people who are also interested and passionate about advertising.

Languages spoken: French, English, Mandarin

Contact Details

If you want to get in touch with me, do not hesitate through the blog or you can also reach me at:

Skype: tim-gcs

LinkedIn: Timothee Semelin

Email: tim.semelin@gmail.com

"Never do tomorrow what you can do today"

This is a personal weblog. The opinions expressed here represent my own and not those of my employer