Tag - Beijing Airport - LOokOut China!! Outdoor Media in China

Thursday 23 December 2010

Merry Christmas to ALL!!!!

By Tim on Thursday 23 December 2010, 16:32 - LOokOut Beijing spots!

Even I have not been able to write my weekly articles the last 2 months, I could not miss the chance to wish you all a Merry Christmas and take this opportunity to share one of the Branded Christmas in Beijing this year which is within the airport sponsored by Erdos :.)

As the budget season for all brands is coming to an end, beginning of next year shall be a bit more quiet and give me more time to continue share with you the latest trends of the outdoor media market in China which is better than EVER.

Merry Christmas!!!

Wednesday 22 September 2010

Beijing Airport advertising- Barbie and China Construction Bank launch credit cards

By Tim on Wednesday 22 September 2010, 13:42 - LOokOut Beijing transports!

Barbie and CCB joint credit card

Funny thing! On my way to Shanghai to actually meet the Mattel Marketing manager China; I came across this ad the same morning. Barbie and CCB launched their first joint credit cards and launched a strong outdoor cammpaign within several airports: Beijing, Shanghai, Guangzhou at least according to my sources. You can also certainly find this campaign on many other formats and of course within the CCB outlets.

Monday 31 May 2010

The Air Bridge Outdoor Media solutions speeding up in China

By Tim on Monday 31 May 2010, 15:42 - LOokOut China!

What is an Air Bridge media package?

For those who are not familiar with OOH media or Airport media, one of the TOP media within an airport is the Air Bridge Media. The Air bridge is the structure that connects directly the plane door to the terminal so most of the passengers have to go through an air brdige within an airport except in case of remote boarding or arrival where you might walk or take a bus to get to the terminal entrance.

Beijing Airport Terminal 2

LOokOut China!! Outdoor Media in China