While I was in Nepal, since the country was on strike we had a lot of spare
time to discover the country and its culture by discussing with the people in
the local people in the streets or in our hotels who like us were quite
powerless about the event so I took some time to discuss with them about
advertising.
I won't go into too much details but a few things can be
remembered:
- Nepal media industry ( TV, radio etc...) is really free
of speech as Nepal is a democracy and they really defend those
rights.
- For the advertising industry, it means they are really free to broadcast
whatever message they want or really be innovative on the creative but by
looking around or looking at TV, you can really see an obvious lack of
creativity here
