Following the article of the 29th of January where we discussed about the installation of digital screens throughout various lines of Beijing metro.

Here below is a little taste of some advertisers we could see.

digital olive oil

COFCO with its Olive oil product. Cofco has been trying to push the olive oil product in the last couple of years, seeing that the olive oil is not that used in Chinese cuisine and that it could become an opportunity to raise their revenues on such products that can be seen as healthier and more natural( ... so more expensive).